Ken Lin

JD+ Program for Smart Hardware

by from JD.COM

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JD Smart Group announces its new program that includes the JD+ incubator, JD+ accelerator, and JD+ smart solution.

About this Solution:

Depending on the different stages of company development, JD+ provides incubation, acceleration, or smart solution services.


JD+ Incubator

The JD+ incubator will provide incubation services to one hundred potential teams over the course of the next three years and help them with fundraising for the next stage of their development. The JD+ incubator also provides office space in Beijing and Shenzhen where teams can take advantage of JD's program resources to strengthen their operational capabilities and brand positioning.


JD+ Accelerator

JD+ Accelerator Program is focusing on IoT and connected devices in JD Smart Group, which provides customized accelerating services for selected domestic and international teams out of embryonic stage, depending on the integrated marketing resources of JD Group and professional supply chain management, investment, financing and other accelerating services. JD+ Accelerator Program aims to create smart connected products of high quality to meet the market demand, to build up an effective way to sell it and realize the team value

JD+ Accelerator will help 100 startup teams during the next three years. It provides a wealth of acceleration services including marketing, investment, and supply chain support. JD will team up with 30 companies to create influential brands and popular individual products. JD's strategic supply chain partner resources include chipset vendors, ODM, EMS, and design houses. They can provide one-to-one direction

JD+ Accelerator Program offers:

Integrating and matching marketing resources of JD Group (including JD Smart Group):

1) Excavating potential customers

2) Analyzing market orientation

3) Planning marketing process

4) Matching marketing resources of JD Group (including JD Smart Group).

Guidance to smart connected devices development and on-site supply chain management (To promise to deliver your high quality product on time, under budget, and at scale

1) Accurately matching the special supply chain management team

2) Offering advisory services such as technology assessment

3) Supplier selection & bargaining

3) Production Process risk management Scaling management

4) Quality control, qualification certification ( such as China Compulsory Certificaction) , and third-party detection.

Investment (including strategic and financial) Services

1) Building up Investment Alliance with excellent partners and investment institutions in the IOT, Smart Connected Devices’ Ecological System

2) Regularly organizing demo day for you to meet top investors, and kick off a killer Strategic Joint Investment Campaign.


JD+ Smart Solution

  • Achieve interconnections
  • Improve the user experience
  • Ensure data security

The JD+ Smart Solutions promotes healthy development of the smart hardware ecosystem and integrates important partners from the smart industry supply chain ecosystem. Smart products mesh with user needs for a variety of programs and packages. For example, JD+ Smart Solution launched security monitoring, environmental control, smart home appliances, and audio/video entertainment in various packages.

If you have great idea for smart hardware and are interested in the JD+ program, please feel free to contact me via the HWTrek Q&A. Thanks!

Certifications Acquired:

Potential Applications:

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Ideal Partners

This Solution is most applicable for the following stages and categories:

  • Brainstorming an idea
  • Proof of concept
  • Wearables
  • Industrial Applications
  • Sports Devices
  • Toys & Games
  • Audio & Video Devices
  • Smart Home Devices
  • Tech Accessories
  • Auto Applications
  • Health Devices

Brought to you by Ken

Director, International Business Development at JD.COM
EXPERIENCES:Ken takes in charge of international business for Smart Group. Prior to JD, he worked with private equity firms, IBM and PWC and focused on TMT industry. Ken earned L.L.B from ...
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