Irene Shih
Irene Shih
AVP/Sales & Marketing Div. at IEI Integration Corp.
Taipei, Taiwan
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Company Website: IEI Integration Corp.


I have been in computer business for over 20 years gone through several job functions as sales, marketing, PM and buyer at different hardware design and manufacturing companies.

In early years, I worked for the 1st Taiwanese HDD controller provider - Longshine Electronics as International sales; after that, transferred to an American company SIIG to establish their Taipei procurement office to source all kinds of I/O cards for retail market such as Fry's, Circuit City, Best Buy...etc.

Due to personal interest in computer technology trend, I decided to move to Main board design and manufacturing company iWill which was the first company incorporated SCSI controller onto MB for niche market, I'd successfully brought up exposure by building up relationship with media and famous testing lab such as AnandTech and Tom's hardware guide to report and review companies products and also roadshow, marketing event and press release.

With continuous passion on product and technology, I have tried to migrate from MarCOM to Product Marketing, I tried to position company’s products in several segment with different features and pricing following market trend that paved through Intel, AMD and other huge Giant.We have gained a couple of opportunities to join early bird program by maintaining good relationship with CPU/Chipset/Memory/Key component providers.Accompany these early engagement, a pre-sale promotion to win customers’ commitments become an essential; basically these are what I did in Abit and Tyan.

After mainboard and generic server boards and specific networking application server, a comprehensive solution and product coverage in Industrial filed seemed to be another interesting challenge.Computer is not just a computer anymore, they connected to our daily life in forms of various applications.IEI Integration Corp. offers wide selections from traditional Industrial SBC, HMI, Panel PC for factory automation, digital signage, surveillance to ruggedized mobile devices (Tablet, PDA) for vehicle, transportation, logistic, medical, entertainment, Retails (POS, ESL..) ….

About IEI Integration:

IEI Integration Corp. is a leading industrial computer provider. IEI's products are applied in computer-based applications such as factory automation, computer telephony integration, networking appliances, security, systems, and in fields like IoT (Internet of Things), national defense, police administration, transportation, communication base stations and medical instruments. IEI continues to promote its own-brand products as well as serving ODM vertical markets to offer complete and professional services.

IEI integrated solutions are developed with the evolving needs of smart cities. While cities continuously evolve, the environment construction and facilities are designed and developed with tremendous innovative technologies, which enrich people's lives. The more convenient our lives become, the more data need to be collected, analyzed and transmitted. The challenges of huge data collection and network security are raised.

At IEI, we offer flexible and highly integrated solutions for smart cities in system development of transportation, home automation, intelligent retail management, unmanned manufacturing, telemedicine operation, and online and offline services to create an unrestrained and enjoyable environment for intelligent living over generations.

IEI is alliance with Intel, Microsoft, Wind River, SAP, Amazon to offer a complete intelligent system with various options including kinds of hardware devices, different operating systems, multiple applications, private/hybrid/public cloud computing, and data storage and security for developing integrated solutions, collaborating new applications, and expanding the markets. Come and get IEI smart city solutions to find your opportunities and make a great achievement.



Industrial Mobile Solution-

  • Tablet PC
  • Industrial PDA
  • Automotive PC
  • RFID Tag

Industrial Computer Solution-

  • Panel Appliance
  • Embedding System
  • Single Board Computing
  • Industrial Chassis

Video and Machine Vision-

  • Add-on Card
  • Power Supply
  • Peripherals


  • White Paper
  • Application Story